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Lt. Governor Marketing
Atul Nayak, DTM
Contact Atul at
lgm@d4tm.org
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Here is District 4's Marketing Mantra :
Every member of a Toastmasters club is important.
Every club should have at least 20 members.
Every Area should aim to add a new club.
Hum it, sing it, absorb it, get yourself into a trance about it. It may not rhyme
but it makes sense. To keep our club meetings lively and educational, we need to
continuously focus on membership growth and add new members to the club. To keep
experienced members engaged, we need to provide opportunities that add new facets to
their leadership development. As Lt. Governor Marketing, it is my privilege to serve
the talented Toastmasters and potential members of this diverse District.
The 'Million Dollar Marketing Team' (they really are worth a million bucks) is
dedicated to enhancing your club experience. To retain existing members, bring to
their attention the opportunities to lead outside the club that also help them
progress along the leadership track. Specifically:
- Coach a club with less than 12 members
- Mentor a new club for 6 - 12 months
- Sponsor a new club and help it charter
- Complete a High Performance Leadership (HPL) project by signing up to be a Club
Fitness Leader
- Visit clubs in the District as a Club Ambassador and see how other clubs operate
(and win yourself cool pins in the process)
Being a Coach, Mentor or Sponsor and completing a HPL fulfills some requirements for
the Advanced Leader Silver (ALS) award. Engage your members in running Youth
Leadership Programs to make an impact on young leaders. Develop the team spirit by
motivating members to put up Open Houses to recruit new members or by executing a
strategy to win the TI Membership Contests. Get energized by being a member of a New
Club Demo team or come up with your own idea for a new club. When they say that 'you
can never get out of Toastmasters' - they weren't kidding!
My vision is 20/20. When we see every club renew at least 20 members before October
1 2012 and at least another 20 members before April 1 2013, we will know that the
club is on track to be Distinguished and the needs of each member are being met.
When we add 20 new clubs in the first six months of the Toastmasters program year to
the District and then another 20 new clubs in the last six months, we will
contribute meaningfully to the development of the people in the District we reside
in. Join me, the Million Dollar Marketing team and the District officers in this
vision and let's watch ourselves and our colleagues grow.
Go on, hum that Marketing Mantra one more time...
If you'd like to learn more, go to our Membership page. If you need help or have any other questions, feel free to contact me – I’m always happy to help.
 District 4 has a Million Dollar Marketing Team ready to assist you
and answer your questions:
Tony Deleon ()
District 4 Marketing Advisor
Katherine Pratt ()
Director, Club Coaches
Ravi Ganesan ()
Director, Club Mentors
Shali Sirkay ()
Director, Club Ambassador Program
Elaine Lung ()
Director, Club Fitness
Sharon Corgile ()
Youth Leadership & Gavel Club Director
Melisa Frick ()
Director, Open Houses
David Chan ()
District Marketing Statistician
My thanks to the following Toastmasters who served on the Marketing team for some
portion of the 2012-13 Toastmasters year.
Melisa Frick - Director, Open Houses
Nikhil Setlur - Director, Club Mentors
Congratulations to Clubs with 20/20 Vision
See the clubs who renewed with at least 20 members in September 2012 and won a Brand New Customizable Toastmasters International Sign.
Congratulations to the Smedley Award 2012 Winners
21 clubs in District 4 added 5 members during Aug 1 - Sep 30 2012 and won the
Smedley Award. See the full list of clubs here.
Congratulations to Clubs that won March Madness 2013!
46 clubs won March Madness! These clubs renewed 75% of the base membership before
March 15 2013. Congratulations to the Treasurers and members of these clubs!
Congratulations to Toastmasters who won a Breakfast with World Champion Craig
Valentine!
For sponsoring 3 members between January 1 and March 15 2013, these members earned a
Breakfast with Craig Valentine. Thank you for bringing new members and new energy to
your clubs!
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Toastmasters
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